Buying or leasing a new Jeep­® grants you access to an exclusive club and a unique way of being. The moment you climb in behind the wheel of your very own Jeep®, you commence your journey in the Jeep® ­life. You become a part of a family that's been growing bigger and stronger every year since 1941. And you finally know exactly what it means when someone smiles, nods, and says, "It's a Jeep® thing."

What is the Jeep® life, exactly? It's the freedom to dare, and to dream. With Trail Rated® capabilities, legendary performance, no shortage of premium styling, and the latest technologies you need, your Jeep­® allows you to capitalize on your dreams and your daring and actualize it. With your Jeep®­, you can go places you've always wanted and be certain that you'll turn heads along the way. And because you're part of the Jeep® Brand Community, you may even meet a new friend or two along the way.

If you're eager to make friends and explore new places, you also have the ability to partake in special events like 4x4 Day. Celebrated every April 4, 4x4 Day is a celebration of the Jeep® Brand, its nearly-80-year heritage, and generations of people like you who have helped make it what it is. Jeep® celebrates your individuality and uniqueness, but it also offers a strong sense of community and loyalty that no other brand can match, and that is all on display when you take part in a local 4x4 Day celebration.

When you become extra committed to the Jeep­® life, you can pack your bags and head to Moab, Utah, for the Easter Jeep® Safari. This legendary off-road event doesn't just introduce you to other fans like you from around the globe, but also to the designers and engineers who make Jeep® what it is today. Staying up to date on happenings like 4x4 Day and the Easter Jeep­® Safari is easy - just follow Jeep® on Facebook, Twitter, Instagram, and YouTube or check out our blog for all the latest brand news and happenings.

Heading out to explore in your Jeep®? Join the community online with the Badge of Honor app - free on the Apple® App Store® and Google Play. With BoH, you'll have access to trail maps and information, difficulty ratings, and user-shared photos, and you'll be able to check in and earn points as you roam the trail. When you earn your first badge, you'll feel a sense of pride and accomplishment that'll keep you driving for more.

When you want to wear your love of Jeep® on your sleeve or share that love with someone you care about, you can head to the Jeep® Gear shop and check out a wide selection of apparel, accessories, and odds and ends. When you stop into Transwest CDJR, you can wear that love with pride, and we'll happily greet you as one of our own because we too are living our best Jeep­® life.

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